The business behind The Melbourne Lead Program
We are a Melbourne business built around one thing: bringing local service businesses a steady stream of exclusive, qualified enquiries they can turn into work.
Built to deliver enquiries, not reports
Most service businesses get sold marketing in pieces, SEO from one place, ads from another, a website from somewhere else, and are left to join the dots. We do the opposite.
We built The Melbourne Lead Program as one connected system with a single job: turn local searches into calls and form enquiries that land directly with your business. No jargon, no vanity metrics, just exclusive leads you can quote and book.
We are Melbourne focused and outcome driven. If it does not help bring you more qualified enquiries, we are not interested in it either.
Jacob Frecklington
Growth and Performance Director
Jacob Frecklington is a digital marketer specialising in local SEO and lead generation for trade and service businesses across Australia.
He got into SEO and web development early, building websites and running campaigns for local businesses while still finishing school. That start meant learning what actually moves the needle for small operators from real campaigns rather than from a textbook.
His focus is on building high-performing websites, managing local SEO strategy, and making sure the digital assets we create translate directly into leads and booked jobs. The principle behind all of it is a simple one: if it does not generate enquiries, it is not doing its job.
A simple way of working
Exclusive, never shared
Every enquiry goes to one business. We do not sell the same lead to your competitors.
Outcomes, not activity
We measure enquiries, calls and booked jobs, not clicks, impressions or rankings.
Melbourne focused
We work across Melbourne metro and surrounds, matched to the suburbs you actually cover.
No lock-in
The program earns its place by producing enquiries, not by tying you into a contract.
Want exclusive Melbourne enquiries coming to you?
Book a free strategy session and we'll show you exactly how The Melbourne Lead Program would generate enquiries for your business. No obligation.